Saudi Arabia MICE Market Share & Future Projections 2030

 


Overview of the Saudi Arabia MICE Market:

The Saudi Arabia MICE Market reports delivers an in-depth assessment of market size, share, and emerging trends, offering valuable insights into growth opportunities. It examines market segmentation and definitions, highlighting core components and key drivers of expansion. By applying SWOT and PESTEL analyses, the study evaluates the sector's strengths, weaknesses, opportunities, and threats, while also considering political, economic, social, technological, environmental, and legal factors. Expert reviews of competitor strategies and recent developments provide a clearer view of regional dynamics and future market trajectories, establishing a strong foundation for strategic planning and informed investment decisions.  

What will be the market size of Saudi Arabia MICE market 2030?

The  Saudi Arabia MICE Market  size was valued at around USD 2.6 billion in 2024 and is projected to reach USD 4.6 billion by 2030. Along with this, the market is estimated to grow at a CAGR of around 11% during the forecast period, ie, 2025-30.         

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Who are the top companies operating in the Saudi Arabia MICE market?

The report features prominent companies operating in the Saudi Arabia MICE market and the successful strategies they have adopted. It also provides detailed insights into each company's market share and their role in driving the industry's growth. As per MarkNtel Advisors , top companies in Saudi Arabia MICE market : Sela, Benchmark, HEIGHTS Company, DICE Marketing and Advertising, The Gathering KSA, Eye of Riyadh, Luxury KSA, 360 Live, Masaahaat, Enso Arabia, and others    

What is the key factor projected to fuel growth in the Saudi Arabia MICE Market between 2025 and 2030?

Growing Number of Sports Events Driving Market Growth –  The focus is continuously growing on hosting the important national and international athletics & sporting events by the government, playing an important role in the growing MICE market of the country. The country has already shown its strength in the global sports stage by hosting events like; Formula E, WWE Super Showdown, Dakar Rally, and the Saudi Pro-Golf Championship. The crowd attracted by these events is quite large and diverse combining athletes, audiences, media, and sponsors. It creates a huge demand for transportation, hospitality, and event management services. The continuous influx of national and international visitors, sponsors, etc. also led by the tradeshows, conferences, and exhibitions that help in directly uplifting the MICE industry.

Further, in continuation of Vision 2030, the investments in building strong sports infrastructure that combines artistic stadiums, hotels, and transportation networks which are the foundation of these events are boosting the market demand. They are led by the goal of tourism promotion and economic diversification. Also, by 2030, the tourism sector owing to such events is projected to attract around 150 million visitors annually, and the country is poised to capitalize on increased global attention. Further, the influx of international visitors to these events led to the enhancement of the position of Saudi Arabian MICE facility-providing companies for which the surge in sports events remains the primary driver for the industry.

Saudi Arabia MICE Market – Segmentation Analysis

  • By Event Type (Meetings, Incentives, Conferences, Exhibitions)
  • By Source of Revenue (Tickets & Registration Fees, Accommodation, Food & Beverage, Advertising, Exhibit Space Rental, Sponsorships, Transportation, Others)
  • By Industry (Pharmaceuticals & Healthcare, IT & Telecom, Banking, Financial Services & Insurance, Automotive, Building & Construction, Energy & Utilities, FMCG & Food Industry, Chemicals & Water, Aviation) and Others

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This Section cover detailed analysis of revenue, market share and growth rate, historical data (2020-23) and forecast (2025-2030) of the following segmentation and geography.

Comprehensive Table of Contents – Saudi Arabia MICE Market Analysis and Forecast, 2030

  1. Table 1:  Introduction
  2. Table 2:  Executive Summary
  3. Table 3:  Market Regulations, Policies & Standards
  4. Table 4:  Saudi Arabia MICE Market Size, Share & Scope, 2020-2030F
  5. Table 5:  Market Trends & Developments
  6. Table 6:  Market Dynamics (Key Drivers, and Challenges)
  7. Table 7:  Market Hotspots & Opportunities
  8. Table 8:  Market Value Chain Analysis
  9. Table 9:  Market Outlook, 2020-2030F
  10. Table 10:  Market Size & Analysis by Revenues (USD Million) : 
  11. Table 11:  Market Size & Forecast 2020–2030 by Segmentation
  12. Table 12:  Market Size & Forecast 2020–2030 by Geography
  13. Table 13:  Key Strategic Imperatives for Success & Growth
  14. Table 14:  Competitor Analysis of Saudi Arabia MICE Companies

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Key Benefits for Industry Participants and Stakeholders

  • Insight into emerging market trends and investment opportunities
  • Understanding of regional market dynamics and competitive landscapes
  • Data-driven forecasts to support strategic decision-making
  • Access to industry benchmarks for performance evaluation
  • Identification of potential risks and growth challenges

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MarkNtel Advisors is a leading consulting, data analytics, and  market research firm  that provides an extensive range of strategic reports on diverse industry verticals. We being a  qualitative & quantitative research company , strive to deliver data to a substantial & varied client base, including multinational corporations, financial institutions, governments, and individuals, among others.

We have our existence across the market for many years and have conducted multi-industry research  across 80+ countries , spreading our reach across numerous regions like America, Asia-Pacific, Europe, the Middle East & Africa, etc., and many countries across the regional scale, namely, the US, India, the Netherlands, Saudi Arabia, the UAE, Brazil, and several others.

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